Pinterest ad targeting allows you to fine-tune the algorithm and ensure the right people see what you’re promoting. So, whether you want to increase by $2,000 or 30% of your current budget, increasing is simple and straightforward. You can scale a Pinterest ad campaign using a fixed dollar amount or a percentage. Safety amounts cap your spending, so you don’t go over budget, no matter how well your ads perform. You should never go higher than double your current ad budget, and you can also set a safety amount for different groups. If you’re not sure how much to scale, 20% is a good starting point. Increase your ad spend budget by a desired amount.Pinterest Success Tips: How to Scale Your Ad Campaign In this guide, we’ll cover everything you need to know about how to scale ads on Pinterest, including choosing the right ad types and optimizing your campaigns for performance and cost effectiveness. If it ain’t broke, don’t fix it, right?īut if you want to reach a wider audience and build upon what already works for your company, then scaling is the best way to progress. It’s understandable that you’re hesitant to scale Pinterest ads that work. ![]() Scaling ads on Pinterest allows you to grow your brand, but it also comes at higher costs, so a lot of businesses hesitate.
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